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For more than 25 years, Journal of Public Policy & Marketing has adopted the noteworthy mission of publishing thoughtful articles on how marketing practice shapes and is shaped by societally important...
《Marketing science》（图）
Marketing science 营销学
2010/2/4
Marketing Science, published bimonthly by INFORMS, focuses on articles that answer important research questions in marketing. Researchers employ a rigorous mathematical modeling approach aimed at impr...
Industrial Marketing Management provides in-depth case studies geared to the needs of marketing managers, executives and professors. An editorial review board of leading international scholars and pra...